How Pasture Raised Chicken Is Different

There are a lot of food labels out there, and they don't always mean what you think.

We've discussed on our blog how a chicken can be labeled "Organic" even if it's raised in a confinement house without fresh air and sunshine or access to fresh forage. And how even "Free Range" birds are likely to live their entire lives indoors.

What sets our chicken apart?

Young chickens on pasture

We created the chart below to answer that question, and to make clear how truly pasture raised chicken like ours is different from 99% of the chicken on the market. We hope it's helpful for you.

Pasture Brothers Conventional Chicken Applies to Organic?
Living Conditions
Small groups  Huge groups (10,000 or more) Yes
Low stress (group division) High stress Yes
No drugs or antibiotics Given drugs and antibiotics Yes
Clean air Air hazy with fecal particulate (damages respiratory tract and pulls vitamins out of body, overloading liver) Yes
Fresh air and sunshine Limited air and practically no sunshine Yes
Always outside Mostly inside, sometimes allowed outside temporarily Yes
Chicken Health
No drugs or antibiotics Given drugs and antibiotics Yes
Plenty of exercise Limited exercise Yes
Species appropriate diet, fresh grass daily No green material or bugs Yes
Slow growing breed (11-13 weeks) Hyper-fast growth breeds (6 weeks) Yes
Nutrition, Health, and Safety
Low saturated fat High saturated fat Yes
Rich, delicious taste Bland taste; poor consistency Yes
Pastured poultry industry has strong safety record Poor safety record, history of contaminations and recalls Yes
Carefully hand processed Mechanically eviscerated (prone to breaking intestines and spilling feces over carcass) No
No chlorine baths Chlorine baths used to kill contaminants No
Environmental Impact
Environmentally regenerative Environmentally damaging Yes
Manure feeds soil Manure spread innappropriately (ammonia vaporization - air pollution; nitrate leaching - water pollution) Yes
Community Impact
Promotes family farming Promotes feudal/serf type system Yes
Decentralized food system Centralized food system Yes
Promotes entrepreneurship Promotes low wage/time-clock employment Yes
Rural revitalization Urban expansion Yes
Consumer/producer relationship Consumer/producer alienation Yes